25th March 2020 - 09:30 to 12:30 Business Gateway Fife will be holding this inspiring workshop at the Enterprise hub and will guide you through the practical steps needed to design a digital marketing strategy to meet your business objectives and create more leads. Successful strategies have three key elements: Content Creation, Content Publication and Content Amplification©. [...]
This workshop will allow you to understand how search engines work, how they structure results, how they are listed and how to maximise your chances of getting to the top of the rankings.
18th Feb 2020 - 09:30 to 12:30 Move from being a beginner to knowing enough to gain commercial benefit from the use of Pinterest and Instagram. Learn which type of audience you can reach via each platform and the factors and analytics such as cost and timing of posting images and how that can maximise impact. Discover the [...]
12 Feb 2020 - 09:30 to 12:30 This workshop will take you right from the beginning in curating your business website. From the need to determine website objectives, the importance of knowing who your audience is, setting clear calls to action and creating engaging content to measuring success. It will help you start to create your brand’s visual identity [...]
23th Jan 2020 - 09:30 to 12:30 Even if you are not traditionally in the business of providing content, it’s important to have good-quality articles or even nuggets of useful information on your website and elsewhere to drive customer engagement and help you stand out from your competitors. If you can provide easily accessible evidence that you are [...]
21st January 2020 (6-8pm) Business Gateway Fife are providing a fantastic informal business networking opportunity aimed at helping young entrepreneurs (30 and under) to connect with people, resources and opportunities which may help you to start and grow your own business. Through the "Young People in Business Mixer" networking event you will not only meet [...]
21st January 2020 - 09:30 to 12:30 You will learn how to analyse your current digital offering. How to assess, test, and ultimately improve your user’s experience. You will be able to discover and define your business goals, design a user friendly experience, test and launch your product. Once you have completed this workshop you will appreciate how [...]
5th December 2019 - 09:30 to 12:30 Facebook is an increasingly effective tool for reaching target audiences and engaging with them when they are in a responsive mode. People who attend this workshop will learn how to assess whether Facebook is an appropriate medium for them, how to find and refine their audience and to target, create and [...]
21 Nov 2019 - 09:30 to 12:30 This workshop will help you develop and hone your social media strategy in order to amplify your message. You will gain a deeper understanding of where Twitter fits into your overall plan, how it relates to other platforms, and the relative benefits of sponsored posts, as well as how to create them. [...]
This workshop will allow you to understand how search engines work, how they structure results, how they are listed and how to maximise your chances of getting to the top of the rankings.
